Skip to product information
1 of 4

JOAH Blurring Matte Primer

Regular price
£15.00
Regular price
Sale price
£15.00
VAT included. Standard delivery from £3.50/€4. Free standard delivery when you spend £30/€35.

Weight: 30ml (£5.0 per 10ml)

This mattifying primer blurs imperfections, locks in moisture, and extends make-up wear without stripping your natural oils while plumping and smoothing with Vitamin B5.

  • Vitamin B5 infused: for lasting hydration, keeping skin plump and healthy.
  • Blurring & mattifying: minimizes pores and smooths texture for a blurred finish.
  • Longwearing: primes skin for seamless application and longer-lasting make-up wear. Great for all skin types, including oily or dry.
  • 94% agree:​ Primer helped control shine​.
  • 98% agree: ​Primer extends the wear of make-up​.
    Primer smooths the skin.​ Primer does not feel drying​.

*In a consumer study with 52 participants for the Enrich Blurring Matte Primer

How To Use

Apply primer on clean skin and let the product set for 15 seconds. Wear alone or under make-up.

Ingredients

Dimethicone, Water, Cyclopentasiloxane, Butylene Glycol, Dimethicone/Vinyl Dimethicone Crosspolymer, Methyl Methacrylate Crosspolymer, Cyclohexasiloxane, Dimethicone Crosspolymer, Phenyl Trimethicone, PEG-10 Dimethicone, Silica, Magnesium Sulfate, Panthenol, Cetyl PEG/PPG-10/1 Dimethicone, Caprylyl Glycol, Polymethylsilsesquioxane, Vinyl Dimethicone/Methicone Silsesquioxane Crosspolymer, Synthetic Beeswax, Ethylhexylglycerin, 1,2-Hexanediol, Trisodium Ethylenediamine Disuccinate, Aluminum Hydroxide, Triethoxycaprylylsilane, Titanium Dioxide, Iron Oxides

    Fast Delivery
    Fast Delivery
    Easy Returns
    Easy Returns
    New
    New
    Cruelty Free
    Cruelty Free
    JOAH Blurring Matte Primer
    JOAH Blurring Matte Primer
    JOAH Blurring Matte Primer

    Overall rating: 4.9555554 / 5 from 45 reviews.

    AI Generated Review Summary

    JOAH Blurring Matte Primer is praised for its ability to blur imperfections, lock in moisture, and extend makeup wear. Customers appreciate its soft, silky feel and how it smooths skin texture, resulting in a perfect makeup base. The primer is suitable for all skin types and is highly effective in controlling shine and extending makeup longevity.

    Summary topics

    • Skin Feel: 30%
    • Skin Appearance: 17%

    Review topics: ["feels","value","texture","lines","consistency","skin","look","primer","base","pores","coverage","finish","match","cream"].

    Review highlights

    • "Leaves my skin feel so soft and silky."Margaret M.
    • "It goes on so smoothly and makes the skin feel so soft and smooth."Cynthia B.
    • "Smooths out all lines and makes skin look perfect."Kerry W.

    Reviews

    The first primer I've tried that works!

    "I have very oily skin, This is the first primer I've EVER used that keeps my forehead, nose and chin area dry to the touch! I normally apply oil drying makeup at very regular periods during the day. Easy to blend in, silky smooth and comfortable, and I have a dry face!!! Wouldn't be without it now."

    Jo S. (5/5)

    Favourite!

    "This is both mine and my daughter's favourite go to primer. Blurs fine lines and imperfections, it's very silky to apply and works lovely on its own or perfect under BB cream"

    Allison C. (5/5)

    Blurring Matte Primer

    "Love this primer, feels so soft on skin, blends perfectly without settling in creases. Great finish on it's own as well as a base for makeup. This is definitely a must have for me."

    Louise T. (5/5)

    Perfection

    "So light & smooth, the perfect base to your make up. Tried others over the years but nothing as silky as this!"

    Gordana P. (5/5)

    Favourite

    "I love how it feels and the fact it can be worn with or without makeup."

    Carolyn T. (5/5)

    Love this!

    "Really great primer ,light and smoothes fine lines. I'm 52 with dry skin"

    Lidia L. (5/5)

    Amazing primer

    "I love this primer it’s flawless and such a lovely coverage could be used on its own"

    Charlie S. (5/5)

    love it

    "This product gives a smooth clear skin before adding any foundation. I've tried so many brands and none of them are as good as this. I am hooked"

    Suzanne C. (5/5)

    Primed!

    "Unlike most other primers where you have to wait for them to dry and settle this one glides on and blends straight into skin and you only have wait seconds (as long as it takes you to get your foundation out 😂) makes my skin feel smooth and makeup definitely lasts longer"

    Julia C. (5/5)

    Fabulous texture and coverage

    "Lovely texture, little goes a long way. Fabulous colour match too"

    Susan S. (5/5)

    Q&A